I’m still a bit of a NOOB with everything, but I’ve encountered something lately that’s caused me some distress.
I’m using the “direct-to-county” delinquent tax list method for my direct mail. The last three counties I’ve mailed to have had higher than normal Undelivered Mail (between 15-20%!!). It seems to me that these county records are simply not kept current.
Has anyone else experienced high Undelivered Mail percentages like these (I’m used to seeing between 2-10%)? If so, is there anyway to circumvent without skip-tracing (are list providers better for screening bad addresses)?
Thank you guys in advance.
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